Share Loraine KasprzakMay, 2012Blogs have come a long way since their first appearance in the late 1990s, when they were little more than online diaries. Today, people are just as likely to turn to blogs (Internet shorthand for “Web log”) as to newspapers or magazines for information and news. Blogs exist for virtually every topic imaginable, with science- related ones accounting for at least 3.3 million of the over 164 million blogs.This article, the third in CEP’s social media series, discusses the benefits chemical engineers can derive from blogs, outlines how to start, and drive traffic to a blog. Download & Read This ArticleCopyright Permissions: Would you like to reuse content from CEP Magazine? It’s easy to request permission to reuse content. Simply click here to connect instantly to licensing services, where you can choose from a list of options regarding how you would like to reuse the desired content and complete the transaction. More in "Career Catalyst" Taming Intrapersonal Pirates of Performance December, 2008 Use E-mail Effectively December, 2002 It’s a Gift: Make the Most of Holiday Job-Searching December, 2010 Forging Career Security December, 2005 Achieving Success December, 2001 Ace Those Difficult Interview Questions December, 2004 Assessing Competency During the Hiring Process December, 2009 Marketing Your Professional Expertise to Attorneys December, 2003 Children In The Life of the Professional December, 2009 Succeed in Business in Eastern Europe November, 2002 Elements of Calculation Style November, 2001 Patents: Crossing the Novelty Threshold November, 2015 View all Topics: NetworkingCommunication Skills