If you want to expand your consulting practice, you must be ready to change how you do things. “As your company matures, you need to start working on the business, rather than in the business. Become the owner, not the doer,” says Stephen Fauer, president of Environmental Strategies & Applications (ESA), Inc. (Middlesex, NJ).
Loraine Kasprzak, Advantage Marketing’s Founder and Managing Director, is a Certified Management Consultant (CMC), MBA and ChemE with over 17 years of hands-on experience in marketing communications and strategy. One of Loraine’s strengths is her ability to help her clients clarify their thinking so that they can focus and fine-tune their message for the marketplace.
Prior to beginning her management consulting career in 1995, Loraine worked for 12 years in corporate America, advancing through various engineering, marketing and management roles. She started as an R&D...Read more
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