What do Sheri McCoy, CEO of Avon Products, the late Robert Goizueta, former Chairman and Chief Executive of Coca-Cola, and Andrew Grove, former Chairman and CEO of Intel, have in common?
They all started their careers as chemical engineers and later became successful industry leaders. But how does the ability to balance a chemical equation or design a heat exchanger enable someone to lead?
Loraine Kasprzak, Advantage Marketing’s Founder and Managing Director, is a Certified Management Consultant (CMC), MBA and ChemE with over 17 years of hands-on experience in marketing communications and strategy. One of Loraine’s strengths is her ability to help her clients clarify their thinking so that they can focus and fine-tune their message for the marketplace.
Prior to beginning her management consulting career in 1995, Loraine worked for 12 years in corporate America, advancing through various engineering, marketing and management roles. She started as an R&D...Read more
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